Entry Level Digital Marketing Jobs – There has never been a better time to get into digital marketing. As more businesses adopt digital marketing strategies – social media marketing spending will grow 45.9% in 2021 alone – they are also attracting all types of digital marketers, from experts in email campaigns and product marketing to content strategists, digital marketing managers, SEO specialists. and creative. director
Along with good job prospects, the demand for digital marketers is estimated by the Bureau of Labor Statistics to grow by 10% between now and 2026. continue In short, it is a stable sector, open to newcomers, offers satisfaction and creativity and offers competitive salaries.
Entry Level Digital Marketing Jobs
If marketing is the discipline of selling or promoting services and includes areas such as advertising, communication and design, digital marketing achieves the same thing but focuses on digital delivery. Think computers, cell phones, tablets and the Internet. Rather than reaching their audience through billboards or magazine ads, a digital marketer does so through digital devices, websites, and platforms using tools that include engine optimization, research, UX design, email campaigns, digital marketing, and websites.
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The growing demand for digital marketers means that companies are not only hiring more, they are also willing to invest more in new talent. This means there is no shortage of entry level and career advancement opportunities. Most hiring managers are willing to overlook a lack of industry experience if candidates can demonstrate creativity, innovation, creative thinking and interpersonal skills that can be learned on the job.
A digital marketing team has many different areas of expertise, from content marketing and search engine optimization to public relations and social media integration. In each of these interesting fields, there are entry levels that can provide different career paths.
We’ve listed this job first because it’s one of the easiest entry-level digital marketing positions to get due to high demand. As many organizations have realized that great content can lead to better conversions, better SEO visibility and trust between customers and brands, this has created more opportunities for content seekers.
Content creators usually deal with copying information. This means creating keywords for campaigns, blog posts, articles, websites and apps, all with your organization’s marketing goals in mind.
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A content writer’s salary varies depending on education level, experience and the digital marketing market they work in. According to Glassdoor, the average salary for a content creator in the U.S. is about $55,000, although content writers in some markets earn more than double that.
As the job title suggests, content strategists have a bird’s eye view of content marketing activities and often oversee content creation.
Content strategists plan and implement content marketing strategies to help a brand achieve its marketing goals. Binding:
A content strategist’s salary varies depending on education level, experience and the market they work in as a digital marketer. According to Glassdoor, the average salary for a content strategist in the U.S. is about $102,000, although content strategists earn significantly more in other markets.
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The Social Media Specialist is responsible for managing the company’s social media accounts and managing all posts and responses They know what type of content drives engagement (such as likes, comments and shares), the best time of day to post content and using the right hashtags. Anyone who has used social media probably knows the best ways to use social media and can learn the job through self-study and experimentation.
The average salary of a social media professional varies depending on education level, experience and the market in which the digital marketer works. According to Glassdoor, the average salary for social media professionals in the U.S. is about $48,000, although in some industries they earn more.
A PPC expert is someone who knows how to plan and execute pay-per-view advertising campaigns. This is a challenging position that requires a broad skill set, but can add value to an organization looking to increase awareness and sales.
The goal of any PPC campaign is to drive highly targeted traffic to your website or store in hopes of converting them into sales or potential sales. PPCs achieve this by:
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Salaries for PPC professionals vary depending on education level, experience and the market in which the digital marketer operates. According to Glassdoor, the average salary for a PPC specialist in the US is around $49,000, although PPC specialists in some markets earn significantly more.
Public relations professionals focus on building relationships with other companies and organizations to expose the company to new audiences and partnerships. Like all other jobs on this list, this one is suitable for entry-level applicants as long as they can demonstrate that they communicate well and understand the industry.
Salaries for public relations professionals vary depending on education level, experience and the market in which the digital marketer operates. According to Glassdoor, the average salary for a PR/information specialist in the U.S. is about $58,000, although communications professionals in some markets can earn more than double that.
There is some overlap in the skills and responsibilities of writers and content creators, but where a content writer creates text that is intended to educate and inform (for example, a writer’s work is digital marketing campaigns, website pages, product information, calls to action.
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A writer can be employed in any area of the organization, from writing text for landing pages to writing descriptions, taglines, product names and sales copy. Other shared activities include:
A publisher’s salary in digital varies depending on education level, experience and the market they work in. According to Glassdoor, the average salary for a U.S. copywriter is around $59,000, although copywriters in some markets can earn more than double that.
A sales assistant is a role that wears many hats. Reporting to the Digital Marketing Manager, Marketing Assistants act as intermediaries between various disciplines within the marketing team. In some ways, it’s the perfect entry-level digital marketing because it gives a taste of every area of expertise.
The day-to-day tasks of a sales assistant can vary greatly depending on the type of project they undertake and the support required by different organizations. A marketing assistant might work on an email marketing campaign one day and work on websites about an upcoming product launch another.
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Given the nature of entry for sales assistants, the average starting salary in the U.S. can range from $35,000 to $85,000, according to Glassdoor, depending on the market and industry they work in.
Although there are no formal training requirements, and many sales assistant jobs require prior experience, these skills are desirable:
The SEO Specialist position is a great entry level position where freshers can learn on the job while making valuable contributions to the organization. SEO experts test, analyze and modify a website’s content for search engines. Most organizations do not expect junior SEOs to have much prior experience and are willing to train newbies.
Like the other professions on this list, the goal of an SEO professional is to capture the attention of your audience in hopes of converting sales. An SEO strategy includes the following:
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The salaries of SEO professionals vary based on their education level, experience and the market they serve as digital marketers. According to Glassdoor, the average salary for a junior SEO specialist in the US is $48,000, although in some markets they can earn more than double that.
Most SEO professionals are fresh out of school and have no experience in the industry, so hiring managers are looking for candidates who have soft skills that can make a difference. Some key professional skills sought include:
Email marketers have a more intimate way of communicating with their audience than other digital marketers – reaching the inboxes of current and potential customers. An email marketer builds and manages an organization’s email list, develops new ways to encourage customers to share their email, and helps create messages that persuade people to visit a company’s website or complete a business call.
Email marketers create and launch email campaigns, create email templates, conduct A/B testing of various email marketing strategies, research competition and marketing trends, analyze data, and present results to stakeholders.
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The salary of an online marketer varies depending on the level of education, experience and the market in which the digital marketer works. According to Glassdoor, the average salary for an email marketer in the U.S. is about $67,000, although email marketers can earn into six figures in some markets.
Like the other professions on this list, email marketers don’t need one
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